The Two Types of Business Intelligence

The overriding purpose of Business Intelligence (BI) software is to deliver relevant information to people so that they can make better business decisions. Intelligent data should be available to managerial and non-managerial staff to equip everyone in a company with information that will empower them to better deliver on their daily tasks, whether they be strategic or operational.

This whitepaper clearly defines the differences between strategic and operational BI with a greater focus on operational BI which is often not implemented.